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中文計畫名稱:環境教育設施場所整合推廣專案工作計畫

英文計畫名稱:Integration and Promotion of Environmental Education Facilities and Venues. 

執行單位:財團法人環境資源研究發展基金會

計畫主持人:李君如

計畫執行:106/08//30~106/12/31

報告總頁數:246頁

中文摘要關鍵詞:環境教育、環境教育設施場所、環境教育設施場所整合推廣

英文摘要關鍵詞:Environmental Education, Environmental Education Facilities and Venues, Integration and Promotion of Environmental Education Facilities and Venues. 

 

中文摘要

本計畫為鼓勵全民參與環境教育設施場所教育活動,透過多媒體整合推廣環境教育設施場所資訊,以增進全民環境知能,擴大環境教育設施場所服務。工作項目包括:檢討分析環境教育認證管理制度;建立環境教育設施場所網路社群平臺、規劃辦理環境教育設施場所推廣策略及活動;辦理文宣平臺幕僚會議;指派專業人員。計畫成果如下:

(一)檢討分析環境教育認證管理制度,提出規劃與建議

1.共召開環境教育系列諮商會議12場次。會議主題:環境教育跨域結合、新媒體行銷,及環境教育制度檢討,並彙整相關建議提供貴所參考。

2.本案亦協助環訓所於12月9日至10日假新北市瑞芳區金瓜石社區環境教育設施場所辦理環境教育新創環保實務訓練班,透過跨領域的多元觀點,提供環保署擬定環保政策之參考與創意發想。

3.與會對象:環境教育審議委員、基金管理委員、認證審查委員、觀光遊憩、新聞傳播、行銷推廣、環境保護等學者專家,共計54位委員出席。

(二)建立環境教育設施場所網路社群平臺、推廣策略及辦理活動

1.召開環教設施場所行銷推廣暨協會籌劃會議。

2.106年11月19日建置「愛環客」社群平臺;106年11月20日於「環境教育設施場所推廣說明會」啟動,並陸續露出資訊。

3.擬定並規劃環境教育設施場所推廣目標與相關策略。

(三)辦理文宣平臺幕僚作業相關會議

本計畫已協助辦理八場次文宣平臺幕僚相關會議工作。

(四)指派專案人員執行本計畫工作

指派具有專業人員協助相關工作,包含設計Logo、剪輯環境教育設施場所簡介影片、繪製文宣品及背板、維運「愛環客」粉絲專頁等。

 

英文摘要

This project aims to raise public participation to environmental education facilities and venues. Through multi-media promotion of the information of environmental education facilities and venues, public awareness in environment could be enhanced. Tasks of this project include, 1. Evaluating the Environmental Education Certification Policy; 2. stablishing online social network of environmental education facilities and venues, and organizing promotion strategies and events for environmental education facilities; 3. Organizing meetings for the theme of flyers; 4. Assigning dedicated staff member for this project.  

The outcomes of this projects is shown as follows:

1. Evaluating the Environmental Education Certification Policy 

(1) Organizing 12 consultation meetings regarding to environmental education. Topics of the meetings are: interdisciplinary integration of environmental education, new media marketing, and evaluation of the policy. Content of the meetings has also been summarized and submitted to Environmental Professional Training Institute.  

(2) The project also assisted the organization of EPA Environmental Education Start-Ups Training Camp on the 9 th -10 th December, 2017, aiming to provide inter-disciplinary and multi-media points of view for policymaking.  

(3) Participants to the consultation meetings include the members of the evaluation committee, members of the fund management board, members of the certification, and academics. In total, 54 professionals participated said meetings.  

2. Establishing online social network of environmental education facilities and venues, and organizing promotion strategies and events for environmental education facilities 

(1) Launching Envi-Lovers social media platform on 19 th November, 2017. Relevant information was released at Environmental Education Facility Promotion Conference on 20 th November, 2017.  

(2) Setting and planning promotion goals and relevant strategies.  

3. Organizing meetings for the theme of flyers 

This project has organized said meetings throughout the duration of the project. 

4. Assigning dedicated staff member for this project 

This project assigned dedicated personnel for tasks such as designing of the logo, film editing of the introductions of the facilities, artwork of printed materials, and maintenance of the Envi-Lovers fan page.